The 3%

“Until The 3% Movement came along, only 3% of all

U.S. Creative Directors were women.”

To celebrate their 10 year anniversary, they wanted all of their sponsored ads to consist of the best advice for the next 10 years in the advertising industry from each company’s leadership.

It could be pearls of wisdom, what we wanted to see out of the industry, past experiences that have shaped the future in the ad world, and anything in between. So after interviewing our CEO, I worked with an art director and we created this.